THE STORY OF GIONG
Gióng's story began quite coincidentally, which the Vietnamese often call 'fate', when two childhood friends, who were on their own journey 'struggling' to find their own path, accidentally met again at a wedding and decided to start a new venture together – making coffee!
“The story of Gióng is actually the story of each individual who makes up the Gióng collective.”
After the drums were sounded, and the flags raised, the two were fortunate to meet and receive help from a few friends, who later became the core members of Gióng and together they embarked on a journey to bring the Vietnamese essence to everyone.
Gióng's ambition is to bring the Vietnamese essence to everyone within 60 years.